Where are the deals for existing customers?

We've been SS customers for several years. 

What happened to the specials that the company would periodically offer on new equipment for existing customers?  The only specials they run are for new customers.

Coupled with the recent price increase for monitoring services, this conveys to me, anyway, that once the company has secured a customer, they're no longer valued.

And, yes, I'm aware that SS is currently running a "Customer Appreciation" contest.  It's a drawing for "3 lucky winners."  Seems more like a token response to feedback like mine than a genuine "we appreciate you!" contest.

How about a loyalty program?

How about savings on new equipment and/or equipment upgrades 2 - 3 times/year?

Or rotating "deal of the month" specials?

In all honesty, I can't recommend SimpliSafe as enthusiastically as I once did because their focus seems to have shifted.