NPIP for updated monitoring plans

Earlier this week Simplisafe released the new and improved Series 2 Outdoor Camera and the new Outdoor Pro monitoring plan.  Both excellent products with a downside that must be addressed before I sign up, however, this post is concerned with Simplisafe's New Product Introduction Process (NPIP) or whatever SS calls it.

Here is yet another product that is innovative, adds good value etc:

• Stop burglaries before they start to breach the perimeter of your house
• Improved hardware performance
• Reorganization of monitoring plans from complicated to more simple, streamlined and better organized monitoring plans

Where does it fall apart and run short? The usual, and that is communication.  Customers go to bed on the "Fast Protect" plan and wake up under the "Core" plan is just one example.

Simplisafe, great work on the product, service and features but communication is still your weak point.   MarCom needs to rollup their sleeves and look at NPIP projects from a customer point of view. You do betas all of the time with customers to check on bugs, features etc.  I encourage you (and beg) to include beta participants in ALL stages of the NPIP effort. I believe you will benefit from a greatly improved experience for SS associates and customers alike.